УДК. 338.984

M.CSÁSZÁR

Slovak University of Technology in Bratislava, Faculty of Materials Science and Technology, Slovak Republic

e-mail:martincsaszar@gmail.com

P.SAKÁL

Slovak University of Technology in Bratislava, Faculty of Materials Science and Technology, Slovak Republic

e-mail:peter.sakál@stuba.sk

J.VAŇOVÁ

Slovak University of Technology in Bratislava, Faculty of Materials Science and Technology, Slovak Republic

e-mail:jaromira.vanova@stuba.sk 

СТРАТЕГИЯ УСТОЙЧИВОГО РАЗВИТИЯ НА ПРОМЫШЛЕННЫХ ПРЕДПРИЯТИЯХ КАК СИСТЕМНАЯ ОСНОВА ФОРМИРОВАНИЯ УСТОЙЧИВОЙ МАРКЕТИНГОВОЙ СТРАТЕГИИ

SUSTAINABLE LAW STRATEGY IN INDUSTRIAL ENTERPRISES AS A SYSTEM BASIS FOR CREATING A SUSTAINABLE MARKETING STRATEGY